{"id":624,"date":"2017-10-09T21:33:12","date_gmt":"2017-10-09T18:33:12","guid":{"rendered":"http:\/\/tukanajans.com\/?p=624"},"modified":"2022-05-01T15:12:36","modified_gmt":"2022-05-01T12:12:36","slug":"tukan-kime-gore-neye-gore","status":"publish","type":"post","link":"https:\/\/tukanajans.com\/en\/blog\/tukan-kime-gore-neye-gore\/","title":{"rendered":"Tukan. Kime g\u00f6re, neye g\u00f6re?"},"content":{"rendered":"

Yazmak i\u00e7in kalem, okumak i\u00e7in yaz\u0131 gerekli.
\nPeki ajans i\u00e7in ne gerekli?
\nTukan<\/em>.<\/p>\n

Ne i<\/strong>\u015f yapmay\u0131z?<\/strong><\/p>\n

Tan\u0131m i\u00e7in, bir firman\u0131n \/ markan\u0131n geli\u015fmesinin arkas\u0131nda gizli kahramanlar dersek \u00e7ok mu abartm\u0131\u015f oluruz?<\/p>\n

Yoksa \u201cen\u201d nefret etti\u011fimiz yorumlardan biri olan; TASARIM-KREAT\u0130F \u00e7al\u0131\u015fmalar i\u00e7in \u201ciki t\u0131k t\u0131k\u201d diyenlerin oldu\u011fu bir d\u00fcnyada ya\u015fad\u0131\u011f\u0131m\u0131z\u0131 d\u00fc\u015f\u00fcnmek mi en korkuncu.<\/p>\n

***<\/p>\n

Ajans\u0131\u00a0kurarken bunlar\u0131 \u00e7ok d\u00fc\u015f\u00fcnd\u00fck.
\nYoutube\u2019de \u201cPhotoshop\u2019ta k\u0131rm\u0131z\u0131 g\u00f6z d\u00fczeltme<\/a>\u201d videolar\u0131n\u0131 izleyip crack\u2019li Adobe \u00fcr\u00fcnlerini bilgisayar\u0131na kurup \u201ctasar\u0131m\u201da soyunanlar\u0131n oldu\u011fu bir alana biz neden girmeliydik?
\nD\u00fcnyay\u0131 varolu\u015fsal kayg\u0131larla izledi\u011fimiz bir ortamda m\u00fc\u015fteri-tedarik\u00e7i \u00e7ukuruna girmeyi mi istiyorduk?<\/p>\n

\u2013 Alo? Oras\u0131 kreatif ajans m\u0131?
\n\u2013 Evet. Buras\u0131\u00a0Tukan Ajans<\/em>. Buyrun?
\n\u2013 Ben bir logo istiyorum. Logoda d\u00fcnya, d\u00fcnyada T\u00fcrkiye, T\u00fcrkiye\u2019de \u0130stanbul, \u0130stanbul\u2019da \u015eile, \u015eile\u2019den bir bayrak dire\u011fi, bayrakta \u015firketimizin ad\u0131n\u0131n yaz\u0131lmas\u0131n\u0131 istiyorum.
\n\u2013 \u2026.
\n\u2013 Alo. Aloo. Aaa, kapatt\u0131\u2026<\/p>\n

G\u00f6z\u00fcm\u00fcz\u00fcn \u00f6n\u00fcnde cereyan eden bu olay\u0131n kanl\u0131 canl\u0131 \u015fahidi mi olmak istiyorduk?
\nHay\u0131r!
\nPeki o zaman?
\nNeden medya ajans\u0131?
\nNeden ajans?
\nNeden?<\/p>\n

***<\/p>\n

Bizler,\u00a0Tukan<\/em>\u00a0gibi meyve veren bir-iki a\u011fa\u00e7ta ya\u015fay\u0131p d\u00fcnyan\u0131n g\u00fczelliklerini seyredelim istiyoruz.<\/p>\n

Daldan dala konup, oradan oraya u\u00e7up, kap\u0131 kap\u0131 gezip, elimizdeki g\u00fczellikleri kadir k\u0131ymet bilmeyen insanlara da\u011f\u0131tmak istemiyoruz.<\/p>\n

\u00c7\u00fcnk\u00fc, s\u0131n\u0131rl\u0131 g\u00fczelliklerin, kadir\u015finas insanlara yak\u0131\u015ft\u0131\u011f\u0131n\u0131n fark\u0131nday\u0131z.
\n\u0130stiyoruz ki ortaya serece\u011fimiz emek ve g\u00f6sterece\u011fimiz \u00f6zveriyle ortaya \u00e7\u0131karaca\u011f\u0131m\u0131z, de\u011ferli ni\u015f \u00e7al\u0131\u015fmalarla hep beraber mutlu olal\u0131m.<\/p>\n

T\u0131pk\u0131\u00a0Tukan<\/em>\u00a0gibi<\/h2>\n

Kadim d\u00fcnya dillerinde hemen hemen ayn\u0131 okunu\u015fa sahip renkli gagal\u0131\u00a0Tukan<\/em>\u00a0gibi.
\nYoklu\u011fu sembolize eden siyah\u0131n i\u00e7indeki renkli g\u00fczelli\u011fi bizlere g\u00f6stermesi gibi.<\/p>\n

Tukan<\/em>\u2019\u0131 seven bizler de, \u015firketlerin ve markalar\u0131n siyah ve gri alanlar\u0131ndaki renkli, g\u00f6steri\u015fli k\u00f6\u015felerini g\u00fcn y\u00fcz\u00fcne \u00e7\u0131karmaya niyetliyiz.<\/p>\n

Gelin, markan\u0131z\u0131\/markam\u0131z\u0131\u00a0multidisipliner bir anlay\u0131\u015fla<\/a>\u00a0marka ve tasar\u0131m at\u00f6lyemizde i\u015fleyip parlatal\u0131m.<\/p>\n

\u0130\u015fte bu y\u00fczden\u00a0Tukan<\/em>\u00a0ile merhaba:)<\/p>","protected":false},"excerpt":{"rendered":"

Yazmak i\u00e7in kalem, okumak i\u00e7in yaz\u0131 gerekli. Peki ajans i\u00e7in ne gerekli? Tukan. Ne i\u015f yapmay\u0131z? Tan\u0131m i\u00e7in, bir firman\u0131n \/ markan\u0131n […]<\/p>","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t